April 12, 2024
Inflation’s bad, but shrinkflation’s worse...
Shrinkflation is a hidden inflationary cost because who, after all, compares product weights?

Inflation rose 7.9% in February, showing potentially as Joe Biden’s biggest presidential headache as the trickle effect to fellow Democrats will likely impact how Americans vote in the midterms.

House Minority Leader Nancy Pelosi: The title has a nice ring to it, doesn’t it? Better than speaker, that’s for sure.

But inflation’s only one side of the equation. Shrinkflation’s even worse.

Whereas inflation is an obvious price increase, shrinkflation is that sneaky, subtle, deceptive ding to the consumer wallet. It’s when manufacturers, facing higher inflationary costs (yay Joe Biden), meddle with product sizes — that is to say, shrink product sizes — while simultaneously keeping prices the same, or even higher. The effect is consumers pay more for less.

Check out cereal boxes in recent times. What used to pass for a regular size is now being billed as family size — and sold at the heftier family size price.

This isn’t imagination.

And it’s hardly just cereal.

“How companies are hiding inflation without charging you more,” Quartz just wrote in a headline.

[Interesting Read]

See Also:

(1) American taxpayers are being bilked for billions of COVID-19 dollars

(2) Moderate Dem quits Congress in disgust, denouncing ‘rainbows and unicorns’

(3) The New York Times Signals the End of Biden’s Road

(4) South Carolina Ready to Use Firing Squads for Executions

(5) Federal Taxes Quietly Hiked, Study Says

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